%0 Journal Article
%T CORPORATE MASCOT AS AN EFFECTIVE TOOL  EMOTIONAL BRANDING
%A Kozlova, K.A.
%K emotional branding, corporate mascot, visual identification, brand symbol, corporate symbolism
%J Modern Technologies and Scientific and Technological Progress
%D 2026
%N 2026
%P 1
%I Federal State Funded Educational Establishment of Higher Education «Angarsk State Technical University»