%0 Journal Article
%T «GREEN CAMOUFLAGE» STRATEGY AS A PHENOMENON OF MODERN  MARKETING: METHODS OF IMPLEMENTATION AND MECHANISMS  OF COUNTERMEASURES
%A Kozlova, K.A.
%K environmental marketing, «green camouflage» marketing strategy, greenwashing, measures of the «green camouflage» strategy
%J Scientific Papers Collection of the Angarsk State Technical University
%D 2026
%N 2026
%P 4
%I Federal State Funded Educational Establishment of Higher Education «Angarsk State Technical University»